MARKETING
Lifecycle Marketing Specialist, AI Personalization
Run lifecycle programmes that feel hand-written at scale: AI-personalised nurture for executives and practitioners, deliverability discipline, and measurement that respects long consulting cycles.
- Remote
- Marketing
- Full-time
What you’ll do
- Design nurture journeys per persona: CTO, CDO, head of data, practitioner
- Build AI-personalised campaigns with human review on every template
- Maintain deliverability and compliance (CAN-SPAM, GDPR) across sends
- A/B test AI-generated variants and keep only what beats control
- Report lifecycle influence on meetings booked and engagements won
What we’re looking for
- 3+ years of email or lifecycle marketing experience
- Hands-on with marketing automation platforms (HubSpot, Customer.io, Marketo) and their AI features
- Experience with LLM-assisted segmentation and copy personalisation, tested against control
- Deliverability fundamentals — authentication, warm-up, list hygiene
- Analytical rigour on engagement and pipeline contribution
What we offer
- Competitive salary
- Health and wellness benefits
- Remote work flexibility
- Professional development opportunities
- Collaborative team environment